By Hernán Touzón
We reread Ogilvy on Advertising, from 1983. Which of David Ogilvy's lessons still hold in digital advertising, and how we apply them at GEO360.
Read more → October 13, 2026Many agencies present themselves as Google and Meta partners. What's behind the platforms' recommendations, and why the judgment of whoever runs the account still matters.
Read more → September 30, 2026Producing content has never been easier, and that's exactly why it has never been harder to get noticed. What content fatigue is, and what to do with content after someone sees it.
Read more → September 28, 2026Google, ChatGPT, Gemini and Perplexity don't use the same database to answer. Here's what that means for your business and what you can do.
Read more →Tell us about your business and we'll figure out together what makes sense.